Using ROAS Calculations to Set Your Pay Per Click Marketing Bids
January 17, 2010 by admin
Filed under Pay Per Click Marketing
Jerry Work asked: When preparing to begin a pay per click marketing campaign, it really helps to go into the situation with an idea of what the numbers look like. By “the numbers”, I mean what kind of return on your investment you can expect assuming different bid levels and different conversion rates. It’s really [...]
