Google Changed the Game for PPC Advertisers – Are you ready?

James Humphrey asked:


ng>3 Ways to Avoid Getting in Trouble with Google

Google recently got serious about affiliate marketers and scam artist when it changed its adwords rules.  Some affililates went from paying a few cents for a keyword went to a few $Dollars overnight.   Some were just flat out band alltogether refered to as the “Google Slap”

The reason for this change is that the market had become saturated with scams and review sites that weren’t really real.  Google now has addiotnal cretierias set up when running campgins on google adwords and is not playing around when it comes to relavant content.

People who don’t follow the new rules are going to be left behind by Google and the rest of the internet world.   Below are some ips you can use to continue your sucess online or to start it out when working with the Leader in Search Engines.

Google Tips for PPC Search Engine Advertising

1   When running a campaign on google make srue that your landing pages is a real website.  This can no longer be just a landing page (well it can be but its ranking you lower just FYI). What you want is a unique URL for every product or webstie you are promoting.  Linking into your site is difficult to do now unless is www.domainname.com  Using links like www.domainname.com/buythisproduct  has become more expensive and sometimes complete disallowed.

2.   Create a wordpress blog or some other form of webpage as your landing pages.  Google is in love with blogs right now and they are ranking higher in searches than the guys spending 5 grand a day in adversiting. This blog page can be very simple, just a review on the product your promotig and why they should buy through you.  This can be set up very very quickly and be profitable within 24 hours depending on your promtion.   You can easily have 5 websties up and running and them all be affiliate sites.  Plus its FREE to set up the blogs.  Blog – Good.  

3, LongTail keywords - Ok I know what your thinking, I’ve heard a million things about longtail keywords I get it I get it…but did you know that you should be using the lower searched keywords verses the higher ones?  Seems incorrect as you want to bid on keywords that the millions are searching for right….WRONG!  You want to bid on words or phrases that are lower in search volume say 1000 to 5000 searches a month.  Your target market will read more of your ads and your keywords will match your searches exactly.  Thus lower click through rates through google and higher profit margins for you.

As things change in the affiliate world and Google changes its rules is important that you keep up in order to tap into the amazing amount of money in affiliate markeitng.   Learn more at the University of Affliate Marketing and see what you’ve been missing.  ShowMeWhatI’mMissing

The truth is people are going to lose a ton of money in this change so all affiliate marketers should pay attention and get the information we need to keep the great lives we have.







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